Post by account_disabled on Jan 9, 2024 4:46:02 GMT
During the pandemic, creativity rises as medicine to face the current circumstances. Brands today, more than ever, talk about values and from DR Digital Agency (DRDA Agency) they have put their heart into a new avant-garde project: DRDA Art , a new online art gallery that was born with the mission of showing the power of diversity and thereby promote a more inclusive society through powerful, bold and out-of-the-ordinary artworks. The founders selected Global Diversity Awareness Month to launch the project and, in this way, remember the urgent need to adopt inclusive practices and open ourselves to diversity to build more prosperous and peaceful societies. DRDA Art, a project that speaks about its own values The Barcelona boutique agency, recognized for innovating using the power of creativity and digital technology to create unique experiences, is an expert in creating brand love. They have been helping big brands capture the hearts of their customers for more than 30 years through transversal creative campaigns, digital campaigns, visual experiences or events for brands such as Adobe, Amazon, Warner Music or Filmax, among others.
This new project injects enthusiasm, pride and motivation into the entire team since it is the result of our background and highlights our values. DRDA Art adds to the spirit of the agency to add brand value, strengthen Email Data its growth and feed our enthusiasm to continue taking our creativity to the highest level,” says María José González, co-founder of DRDA Agency and DRDA Art. «We offer an accessible and modern vision of contemporary art, designed to provide values to our personal spaces. Our art is for people who look for pieces that reflect their principles, people committed to society and who want to create a better world . We invite you to make this change starting at home,” she continues to explain. The first series that the gallery has launched is made up of collections of artworks created by the artist Toni Rubio using different creative techniques . “The artworks talk about diversity from the prism of creative culture, we tell stories about artists, about music, art and through them, we show the richness of diversity,” explains Toni Rubio, co-founder of DRDA Agency and DRDA Art. After this first set of pieces, the portfolio will be constantly growing both with works by Toni Rubio as the main artist and, in the coming months, with the incorporation of new pieces created by different artists from around the world related to the values of DRDA Art.
Pieces that are an experience for the senses Creators of experiences, DRDA Agency has sought to create an art concept that brings together the impeccable way of working that has always characterized them: attention to detail, dedication, passion and commitment. All pieces are exclusive, only available through DRDA Art, and all of them are limited and numbered editions, some of which only exist in a single version. In addition, each work contains a certificate of authenticity. With this impetus to continue providing all their knowledge and dedication, the creatives have expanded the agency's space to incorporate the art gallery's atelier . Located in modernist Barcelona, from there the team carries out the careful process of creation, production and packaging. The gallery uses the highest quality of sustainable materials for the different techniques with which it produces its works and, in the case of giclée works, the most cutting-edge technology. This allows the artworks to last for more than 200 years, as long as the pertinent care and recommendations are carried out. The works want to be projects that connect with creatives and communication and marketing professionals and that those who acquire them can be inspired and enriched with proposals that promote a better world. The power of diversity in creative culture Like everything the creative agency has been doing, DRDA Art is also a team project and a reflection of it. María José González and Toni Rubio are a couple professionally and personally.
This new project injects enthusiasm, pride and motivation into the entire team since it is the result of our background and highlights our values. DRDA Art adds to the spirit of the agency to add brand value, strengthen Email Data its growth and feed our enthusiasm to continue taking our creativity to the highest level,” says María José González, co-founder of DRDA Agency and DRDA Art. «We offer an accessible and modern vision of contemporary art, designed to provide values to our personal spaces. Our art is for people who look for pieces that reflect their principles, people committed to society and who want to create a better world . We invite you to make this change starting at home,” she continues to explain. The first series that the gallery has launched is made up of collections of artworks created by the artist Toni Rubio using different creative techniques . “The artworks talk about diversity from the prism of creative culture, we tell stories about artists, about music, art and through them, we show the richness of diversity,” explains Toni Rubio, co-founder of DRDA Agency and DRDA Art. After this first set of pieces, the portfolio will be constantly growing both with works by Toni Rubio as the main artist and, in the coming months, with the incorporation of new pieces created by different artists from around the world related to the values of DRDA Art.
Pieces that are an experience for the senses Creators of experiences, DRDA Agency has sought to create an art concept that brings together the impeccable way of working that has always characterized them: attention to detail, dedication, passion and commitment. All pieces are exclusive, only available through DRDA Art, and all of them are limited and numbered editions, some of which only exist in a single version. In addition, each work contains a certificate of authenticity. With this impetus to continue providing all their knowledge and dedication, the creatives have expanded the agency's space to incorporate the art gallery's atelier . Located in modernist Barcelona, from there the team carries out the careful process of creation, production and packaging. The gallery uses the highest quality of sustainable materials for the different techniques with which it produces its works and, in the case of giclée works, the most cutting-edge technology. This allows the artworks to last for more than 200 years, as long as the pertinent care and recommendations are carried out. The works want to be projects that connect with creatives and communication and marketing professionals and that those who acquire them can be inspired and enriched with proposals that promote a better world. The power of diversity in creative culture Like everything the creative agency has been doing, DRDA Art is also a team project and a reflection of it. María José González and Toni Rubio are a couple professionally and personally.